How To Create Impactful SMS Campaign - Part 1
Bluocean Technology Pte Ltd
Advertising And Marketing, Mobile Marketing, Sms Marketing
Advertising And Marketing
(1) Address Your Customer By Their Name
- - How will you feel if someone addresses you by your name? Will it excite you? Will it impress you?
- - Surprise your customers that you remember who they are. The power of personal touch cannot be denied..
- - Start addressing every customer by their preferred names today.
(2) Short and Sweet
- - Less is More for SMS marketing campaign
- - If your SMS text is 200 words, see if you can make it 160 words or even lesser.
- You need to catch your customers’ attention in the shortest time. At one glance, they must know what you want to tell them, and not a long story. Appreciate that customers are busy people too, and being short & concise is a virtue.
(3) What Is It In It For Me?
- - It is never truer that people are more interested in "What Is It In For Me"..
- - Stop telling them only what you have, just tell them what is it for them (i.e. the benefits)
- - A little difference, making a huge difference in your results
To be continued...
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BluOcean Technology Pte Ltd
, bulk sms broadcast
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